Specifications for paper size formats
For larger formats where no specifications have been defined (large posters, trade fair banners/stands), the logo should be proportionately scaled and adapted to suit the respective application.
Logo and claim are the same width. For formats below A6 (e.g. business cards) and all A4 office stationery forms, the claim width is 110% of the logo width for improved legibility.
The table below details all specifications for logo sizes in the various formats. Any exceptions must be agreed with CBM or the sub-group marketing department.
| Format | Logo width | Claim width |
|---|---|---|
| DL | 30 mm | 30 mm |
| A6 | 25 mm | 25 mm |
| A5 | 30 mm | 30 mm |
| A4 | 40 mm | 40 mm |
| A3 | 60 mm | 60 mm |
| A2 | 100 mm | 100 mm |
| A1 | 140 mm | 140 mm |
